Privacy Policy

Hurley’s Earthworx LLC (“Hurley’s Earthworx,” “we,” “us,” or “our”) operates the website https://hurleysearthworx.com/ (the “Site”). This Privacy Policy explains what information we collect, how we use it, and the choices you have.

By using our Site, you agree to the collection and use of information in accordance with this policy.

1. Information We Collect

Information You Provide to Us

When you fill out our contact or estimate request form, we collect:

• Name
• Email address
• Phone number
• Service(s) you’re interested in
• Any message or project details you provide

This information is used solely to respond to your inquiry, schedule a site visit, and provide an estimate.

Information Collected Automatically

When you visit our Site, certain information is collected automatically through cookies and similar tracking technologies, including:

• IP address
• Browser type and device information
• Pages visited and time spent on the Site
• Referring website or source
• General geographic location (city/region level)

2. Third-Party Tools We Use

We use the following third-party services to operate and improve our Site. Each of these providers may collect data about your visit in accordance with their own privacy policies:

• Google Analytics — Tracks website traffic and visitor behavior to help us understand how the Site is used. Privacy policy: policies.google.com/privacy
• Google Ads — Tracks ad performance and conversions from our advertising campaigns. Privacy policy: policies.google.com/privacy
• WhatConverts — Tracks and records leads from form submissions and phone calls to measure marketing performance. Privacy policy: whatconverts.com/privacy
• Ahrefs — May collect anonymized analytics data related to site performance and SEO monitoring. Privacy policy: ahrefs.com/privacy-policy

We do not control how these third parties use the data they collect beyond what is disclosed in their own privacy policies. We encourage you to review those policies directly.

3. Cookies

Our Site uses cookies (small text files stored on your device) primarily through Google Analytics and Google Ads to recognize your browser, track usage patterns, and serve relevant advertising.

You can control or disable cookies through your browser settings. Disabling cookies may affect certain features of the Site, but the Site will generally remain functional.

You may also opt out of Google’s use of cookies for advertising by visiting Google Ads Settings or the Google Analytics Opt-Out Browser Add-on.

4. Call Tracking

We use WhatConverts to track phone calls generated from our website and advertising. This may include recording calls for quality assurance and marketing attribution purposes. If calls are recorded, this is done in accordance with applicable state and federal law.

5. How We Use Your Information

We use the information we collect to:

• Respond to estimate requests and inquiries
• Schedule site visits and provide service quotes
• Communicate with you about your project
• Measure and improve the performance of our website and advertising campaigns
• Understand how visitors use our Site so we can improve it
• Comply with legal obligations

We do not sell your personal information to third parties.

6. Sharing of Information

We do not share your personal information with third parties except:

• With the service providers listed in Section 2, who process data on our behalf
• If required by law, subpoena, or legal process
• To protect the rights, property, or safety of Hurley’s Earthworx, our customers, or others

7. Data Retention

We retain personal information submitted through our contact/estimate forms for as long as necessary to respond to your inquiry and for our business recordkeeping purposes, unless you request deletion sooner.

8. Your Choices and Rights

Depending on your location, you may have the right to:

• Request access to the personal information we hold about you
• Request correction or deletion of your personal information
• Opt out of certain data collection (such as analytics or advertising cookies, as described in Section 3)

To make a request, contact us using the information in Section 10.

9. Children’s Privacy

Our Site is not directed to children under the age of 13, and we do not knowingly collect personal information from children.

10. Contact Us

If you have questions about this Privacy Policy or how we handle your information, contact us:

Hurley’s Earthworx LLC PO Box 695 Mount Gilead, NC 27306 Phone: 910-975-0518

11. Changes to This Policy

We may update this Privacy Policy from time to time. Any changes will be posted on this page with an updated “Last Updated” date. We encourage you to review this page periodically.